All Eyes on You:
Welcome to the Spotlight
Explore recycling with Audua Pugh, Board Chair, Jordan Area Community Council, who is on a mission to educate and empower Black, Indigenous, and People of Color (BIPOC) through recycling. Whether you are new to recycling—or teaching recycling to small children—choosing the right book is essential. Check out her new color book and coloring book, “Rusty & The Crew: The Beginning Volume 1.”
Question: “Where did you get your inspiration for recycling?
Answer: “When I was a student at North Hennepin Community College, the idea for Rusty [was born]. I worked with the Diversity, Equity & Inclusion Office. So, I was actually told to work on this project. During a conversation with Patience, an employee, we were doing waste sorts. I got in there and loved it. I got into a conversation with her and said, ‘we need a character—you know how a cereal box has a character—we need a character.”
Question: “How did the idea for Rusty come about?”
Answer: “Rusty started out as an inside out lawn and leaf bag. For earth week, Michael, my husband, ordered blue hats. I told him we needed blue hats. We went to the hardware store and got some gloves. And then we had to find people to fit the bag.”
Question: “How did the idea for the Crew come about?”
Answer: “The idea for Rusty came about—we must tell how Rusty came to be in a book form for kids—it started with ‘the crew.’ So, once the crew was created—and the crew was my daughter’s idea—Childi, Reya, Emerson, and Winston. I told my daughter, Aniya, that we needed to name the crew. We needed to have characters. I said, ‘I’m in the process of looking for characters for the book. She said, ‘well, mom, why don’t you have the initials of their names spell out ‘crew.’ I looked up names under their ethnicities. Childi is African American. Reya is Asian American. Emerson is White. I named him after the street Emerson, right up the street. And then Winston is Latin American.”
Question: “Can you tell us about the rap?”
Answer: “Well, let me tell you about the rap. The rap came right away. The rap was first. A young lady named Larishka, wrote the rap. I said, ‘we need a rap for Rusty.’ She went home, wrote some stuff, she came back the next day and showed me the rap. And, so, then we went through it. And I’m like, ‘nope, take that out.’ ‘Add this…’ We came up with the beat. As we came up with each line, the beat kept going. We were sitting in the diversity office when this all came together…To get everyone involved, we would do the electric slide and sing the rap. So, Rusty, was created on paper and the rap was right behind it.”
Question: “Can you explain why the work that Rusty is doing in BIPOC communities is so important?”
Answer: “This is a touchy subject for me. This is because when it comes to equity and equality, again, we are behind in this curve. When you look at BIPOC people—which is Black, Indigenous, and People of Color—so many are trying to figure out what we are going to eat that nobody has a concern about where the waste goes. The less you have, the more waste you consume, for some reason. I believe it may be that a lot of us eat junk food and because a lot of us consume fast food—candy paper and stuff. Most BIPOC live in food deserts, so most of the stuff we buy constitutes ‘trash.’ It is not simply that the food is not good for us, but because it accumulates into waste. Our vision is to provide education on the importance of maintaining and preserving the earth by teaching proper recycling techniques.”
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For more information about Rusty & The Crew, please visit https://rustyandthecrewisu.com/
Jordan Area Community Council
Since 1964, our mission is to organize people, knowledge and capital for the collective empowerment of the Jordan Neighborhood.
The Jordan Area Community Council (JACC) is a nonprofit, citizen participation organization for the Jordan neighbor{“type”:”block”,”srcClientIds”:[“b0dd0ce0-6b8c-4bbb-9a4d-45466b46e79e”],”srcRootClientId”:”55385604-58f7-45f1-b684-fec4a8208812″}hood. Its mission is to “organize people, knowledge and capital for the collective empowerment of Jordan residents.”